Quotecall: 747-300-8866
Model B
Model B is built for height. A tall black tower rises from one corner of the booth, topped by a large square hanging sign with the exhibitor’s name lit on every face, visible across the hall. Below it, the booth combines a vertical lightbox poster on the tower, screens at several heights, and a full-height printed graphic wall that carries the brand story in large format.
Applicable Booth Sizes and Scenarios
Model B suits exhibitors who need to be found from far away — busy shows, island and larger footprints where a hanging sign is permitted, and brands with a lot of visual story to tell on one big wall.
Structure and Materials
The structure pairs the corner tower and overhead hanging sign with full-height wall panels; one elevation is finished as a single printed graphic wall, the others in black panels with light accents. Final materials are confirmed in the design proposal before fabrication.
Display, Meeting, and Storage Functions
Display shelves and counters sit at the tower base and along the walls, with screen positions worked into several faces so content can face each aisle. Meeting seating can be planned into the open side of the layout during the proposal.
Lighting and AV Configuration
The hanging sign and header lettering are illuminated, a lightbox panel is built into the tower, and LED strips trace the wall tops. Screens are placed at multiple heights and orientations, and are specified around the exhibitor’s content during design.
Fabrication, Logistics, and Installation
Expo America handles fabrication, logistics, installation, and dismantling for Model B across North America, including the rigging coordination a hanging sign requires, within the venue’s rules and schedule.