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Model A
Model A is a dark, screen-led booth design. Matte black wall panels are outlined with LED strip lighting, and an illuminated header sign carries the exhibitor’s name across the top of the booth, so the stand reads clearly from down the aisle. Screens do most of the talking: two wall-mounted displays sit on the side walls, and a larger central screen anchors the back wall for product video and presentations.
Applicable Booth Sizes and Scenarios
Model A suits exhibitors whose story is told on screen — product launches, software and media demos, and brands that want a dark, high-contrast stand that makes their content glow. The layout in the render is shown in a mid-size footprint and is adapted to the exhibitor’s actual booth space during the design proposal.
Structure and Materials
The design is built around full-height black wall panels with integrated light lines, an illuminated header, and a raised display platform finished with an accent ring for a hero product. Final materials and finishes are selected in the design proposal and confirmed before fabrication.
Display, Meeting, and Storage Functions
Long display tables run along the walls under the screens for products and literature, and the raised platform gives one featured product its own stage. The layout is presentation-first; seating and enclosed storage can be added in the proposal where the footprint allows.
Lighting and AV Configuration
Lighting is built into the architecture: LED strips trace the wall edges and the header sign is internally lit. AV is the centerpiece — multiple wall screens plus the central display, all planned around the exhibitor’s content during design.
Fabrication, Logistics, and Installation
Expo America handles fabrication, logistics, installation, and dismantling for Model A across North America, working within the venue’s rules and schedule.